Laidback Blogs

De-coding the Thread: Why We’re Trying to Break the Category Code of T-Shirt Business

De-coding the Thread: Why We’re Trying to Break...

A t-shirt shouldn't be complicated. It should be a considered choice that lets you step out into the world, breathe a little deeper, and take life easy.  We want to...

De-coding the Thread: Why We’re Trying to Break...

A t-shirt shouldn't be complicated. It should be a considered choice that lets you step out into the world, breathe a little deeper, and take life easy.  We want to...

Inside the Alternative GraffiTee Drop

Inside the Alternative GraffiTee Drop

We talk about pushing our boundaries on alternate art with our new GraffiTee collection.

Inside the Alternative GraffiTee Drop

We talk about pushing our boundaries on alternate art with our new GraffiTee collection.

Weaving Our Own Rhythm

Weaving Our Own Rhythm

Founders note: A heartfelt blog by the founder presenting her perspective and point of view on what co-creation means for the brand.

Weaving Our Own Rhythm

Founders note: A heartfelt blog by the founder presenting her perspective and point of view on what co-creation means for the brand.

The New You

The New You

We’ve been reflecting on how the simple act of changing what we wear can gently shift how we see the world—and how the world sees us. When we conceptualized our...

The New You

We’ve been reflecting on how the simple act of changing what we wear can gently shift how we see the world—and how the world sees us. When we conceptualized our...

The Subtle Language of the Stands

The Subtle Language of the Stands

At LAIDBACK we’ve been spending our recent brainstorming sessions thinking a lot about the hidden subtext of what we love. Not just the loud, obvious markers of identity, but the...

The Subtle Language of the Stands

At LAIDBACK we’ve been spending our recent brainstorming sessions thinking a lot about the hidden subtext of what we love. Not just the loud, obvious markers of identity, but the...

The Silver Screen on a Soft Canvas: Why Cinema is the Natural Next Chapter for Laidback

The Silver Screen on a Soft Canvas: Why Cinema ...

We’ve been spending our recent design sessions thinking a lot about how stories move us. Not just the books on our shelves or the tracks in our playlists, but the...

The Silver Screen on a Soft Canvas: Why Cinema ...

We’ve been spending our recent design sessions thinking a lot about how stories move us. Not just the books on our shelves or the tracks in our playlists, but the...